Automotive industry.

Read all the files that I have uploaded. This is my second assessment(summative) for this subject and its related with the first one I did(formative). I will also upload my previous work so you can work better on this one and use some of my references . I am doing the work for FIAT( Italian car brand) // Automotive industry. You can find many useful data on the FCA group website and it would be even better if you get some of the data directly from the company. Use as many sources you need. Don’t miss the word count!!! references are excluded

Identify the facts from the scenario which support your decision on whether or not a contract exists for the purchase of the automobile.

Jim and Laura Buyer visit the local car dealership because they are interested in buying a new car. The car they currently have is aging and is starting to have mechanical problems. Jim and Laura would share the new car, and use it to go back and forth to work and school. Before going to the dealership, Jim and Laura decide that they can only afford $400.00 a month in car payments.

Once at the car dealership, Jim and Laura meet Stan Salesman. Stan shows them several vehicles and Jim and Laura test-drive several of the cars. Jim and Laura particularly like the blue 4-door sedan.  Therefore, they agree to give Stan Salesman a $100.00 deposit to hold the car for a day. Stan Salesman does not give them the receipt but guarantees that the $100.00 is refundable. No documents were signed.

The next day, Stan Salesman calls Jim and Laura to ask them when they would like to take delivery of the car. Jim and Laura, on the way home from the dealership, decided that they were not going to buy the car because they did not want to spend that money each month. Therefore, Jim and Laura tell Stan salesman that they have decided not to buy the car and request their $100.00 deposit back.

Stan insists that the $100.00 was a deposit on the car and was meant to be part of the contract to buy the car. Stan is very persistent and insistent that Jim and Laura have contracted to buy the car; therefore, the $100.00 will be applied to the purchase price of the car. Jim and Laura are shocked and angry as not only do they not want to spend the money, but now feel as though they are being duped by Stan Salesman.

Jim and Laura have an appointment to see a lawyer in a few days, but know you are a student taking a business law class and come to you for advice. They are very frazzled, and understandably upset that they may have just purchased a car. Since you have been taking business law, you have read and understand the elements of a contract and the defenses to a contract. Therefore, although you are not a lawyer, you provide some basic advice from what you’ve learned in your business law class.

In three to five (3-5) pages, advise Jim and Laura based on the above facts as presented, the material provided in the text, and material covered in the lecture. In your paper, be sure to address the following:

  1. Define the elements of a legal contract using examples from the scenario where applicable.
  2. Decide whether or not there was a contract for the purchase of the automobile.
  3. Identify the facts from the scenario which support your decision on whether or not a contract exists for the purchase of the automobile.
  4. Use at least two (2) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as quality academic resources.
  5. Format your assignment according to the following formatting requirements:
    • Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
    • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.
    • Include a reference page. Citations and references must follow APA format. The reference page is not included in the required page length.

Explain the effect of the environmental movement on the process of industrialization in the United States during the 1970s.

Environmental Issues and the Industrial Revolution

The Industrial Revolution, which began in the eighteenth century, has had an ongoing influence on society as well as the relationship between humans and their environment. With the onset of industrialization came the drastic increase in urbanization, setting up of factories in places which were once biomes, and the rapid development of land. All this occurred without assessing the long-term impact to the environment. Recognizing the importance of the Industrial Revolution era and the ongoing impact it has had on the environment is essential to learning how to help the environment and correct the damage of that era.

Using the readings for this module, the Argosy University online library resources, and the Internet, complete the following:

  • Identify three of the most environmentally negative impacts of the Industrial Revolution and justify your choices. For example, the invention of the automobile revolutionized travel in a positive manner. However, this invention is causing some of the biggest environmental problems as a result of the extensive use of oil extracted from the earth.
  • Examine how these three negative impacts changed the environment; list the mechanisms through which this happened. For example, factories caused an increase in pollution through the release of toxic waste, which led to diminished and lost fish populations in rivers.
  • Explain the effect of the environmental movement on the process of industrialization in the United States during the 1970s.
  • Identify the laws passed to help ameliorate the environmental issues in the U.S. or around the world related to these three impacts. Have any laws been passed since this movement in the 1970s? If there have been laws implemented, summarize the spirit of the law and comment on the effectiveness of the law.
  • Based on your research, examine whether the state of the environment has become worse or has improved as a result of these laws. Suggest steps to improve the environmental situation.

Support your statements with appropriate examples and scholarly references. Be sure to include an additional page for references.

Examine the relevant consumer behavior for your target market.

Points: 240 Assignment 2: Part B: Your Marketing Plan
Criteria Unacceptable

Below 70% F

Fair

70-79% C

Proficient

80-89% B

Exemplary

90-100% A

1. Develop a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension.

Weight: 15%

Did not submit or incompletely developed a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension. Partially developed a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension. Satisfactorily developed a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension. Thoroughly developed a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension.
2. Assemble a marketing strategy for your product, and determine an appropriate time table to implement your plan). Provide a rationale for your response.

Weight: 15%

Did not submit or incompletely assembled a marketing strategy for your product, and did not submit or incompletely determined an appropriate time table to implement your plan). Did not submit or incompletely provided a rationale for your response. Partially assembled a marketing strategy for your product, and partially determined an appropriate time table to implement your plan). Partially provided a rationale for your response. Satisfactorily assembled a marketing strategy for your product, and satisfactorily determined an appropriate time table to implement your plan). Satisfactorily provided a rationale for your response. Thoroughly assembled a marketing strategy for your product, and thoroughly determined an appropriate time table to implement your plan). Thoroughly provided a rationale for your response.
3. Prepare a positioning statement. Include a perceptual map that shows your company’s position against its competitors. From this map, create a statement that depicts your position.

Weight: 15%

Did not submit or incompletely prepared a positioning statement. Did not submit or incompletely included a perceptual map that shows your company’s position against its competitors. From this map, did not submit or incompletely created a statement that depicts your position. Partially prepared a positioning statement. Partially included a perceptual map that shows your company’s position against its competitors. From this map, partially created a statement that depicts your position. Satisfactorily prepared a positioning statement. Satisfactorily included a perceptual map that shows your company’s position against its competitors. From this map, satisfactorily created a statement that depicts your position. Thoroughly prepared a positioning statement. Thoroughly included a perceptual map that shows your company’s position against its competitors. From this map, thoroughly created a statement that depicts your position.
4. Examine the relevant consumer behavior for your target market. Explain the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement and marketing strategy are right for the identified target market.

Weight: 15%

Did not submit or incompletely examined the relevant consumer behavior for your target market. Did not submit or incompletely explained the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement and marketing strategy are right for the identified target market. Partially examined the relevant consumer behavior for your target market. Partially explained the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement and marketing strategy are right for the identified target market. Satisfactorily examined the relevant consumer behavior for your target market. Satisfactorily explained the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement and marketing strategy are right for the identified target market. Thoroughly examined the relevant consumer behavior for your target market. Thoroughly explained the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement and marketing strategy are right for the identified target market.
5. Develop your company’s mission statement and company introduction.

Weight: 15%

Did not submit or incompletely developed your company’s mission statement and company introduction. Partially developed your company’s mission statement and company introduction. Satisfactorily developed your company’s mission statement and company introduction. Thoroughly developed your company’s mission statement and company introduction.
6.3 references

Weight: 5%

No references provided. Does not meet the required number of references; some or all references poor quality choices. Meets number of required references; all references high quality choices. Exceeds number of required references; all references high quality choices.
7.Writing Mechanics, Grammar, and Formatting

Weight: 5%

Serious and persistent errors in grammar, spelling, punctuation, or formatting. Partially free of errors in grammar, spelling, punctuation, or formatting. Mostly free of errors in grammar, spelling, punctuation, or formatting. Error free or almost error free grammar, spelling, punctuation, or formatting.
8.Appropriate use of APA in-text citations and  reference section

Weight: 5%

Lack of in-text citations and / or lack of reference section. In-text citations and references are provided, but they are only partially formatted correctly in APA style. In-text citations and references are error free or almost error free and consistently formatted correctly in APA style.
9.Information Literacy / Integration of Sources

Weight: 5%

Serious errors in the integration of sources, such as intentional or accidental plagiarism, or failure to use in-text citations.   Sources are mostly integrated using effective techniques of quoting, paraphrasing, and summarizing. Sources are consistently integrated using effective techniques of quoting, paraphrasing, and summarizing.
10.Clarity and Coherence of Writing

Weight: 5%

Information is confusing to the reader and fails to include reasons and evidence that logically support ideas Information is partially clear with minimal reasons and evidence that logically support ideas  

 

Assignment 2: Part B: Your Marketing Plan

 

240 points

 

 

In Assignment 2, using the same company from Assignment 1, you will focus on the company’s mission, introduction, and branding.

 

 

Note: You may create and /or make all necessary assumptions needed for the completion of this assignment.

 

Write a four to five (4-5) page paper in which you:

 

  1. Develop a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension.
  2. Assemble a marketing strategy for your product, and determine an appropriate time table to implement your plan). Provide a rationale for your response.
  3. Prepare a positioning statement. Include a perceptual map that shows your company’s position against its competitors. From this map, create a statement that depicts your position. For example, “Our product is the fastest in its class for half the price.” Note: See pp. 54 – 55 in the textbook for examples of perceptual maps. You may use Microsoft Word, PowerPoint, or other equivalent software to create your perceptual map. (picture Located in attachments)
  4. Examine the relevant consumer behavior for your target market. Explain the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement and marketing strategy are right for the identified target market.
  5. Develop your company’s mission statement and company introduction.
  6. Use at least three (3) academic resources as quantitative marketing research to determine the feasibility of your product / service. These resources should be industry specific and relate to your chosen product / service. Note: Wikipedia and other Websites do not qualify as academic resources.

 

Your assignment must follow these formatting requirements:

 

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

 

The specific course learning outcomes associated with this assignment are:

 

  • Analyze the marketing framework including the concepts of the 5Cs, STP, and 4Ps.
  • Examine the marketing science of customer behavior and products in the marketing exchange process and create dynamic strategies for competing.
  • Evaluate the basis for market segmentation and approaches to segmentation.
  • Evaluate target customer segments and positioning products within these segments.
  • Examine the marketing science of customer behavior and products in the marketing exchange process and create dynamic strategies for competing.
  • Develop branding strategies for existing and new products.
  • Use technology and information resources to research issues in marketing management.
  • Write clearly and concisely about marketing management using proper writing mechanics.

Outline at least three (3) types of risks (including any regulatory risks) that your business faces.

In this assignment, you will conduct a SWOT (Strength, Weakness, Opportunity, and Threat) analysis for the type of beverage you have selected, and for your company overall. As you work on the assignment, consider why you have chosen one type of non-alcoholic beverage over another and the reasons for that choice. As you complete your SWOT analysis, be sure to include external factors such as industry / market trends and competition, and internal factors such as your capabilities or abilities to reach certain market segments.

Write a three to four page paper, in which you:

  1. Create your revised NAB company name and explain its significance.
  2. Develop your revised company’s Mission Statement and provide a rationale for its components.
  • Hints: Use the Statement of Mission template on pp. 72-73 on the course textbook: Successful Business Plan to aid your development. Click here for help accessing a specific page number in your eBook.
  • Extracting appropriate information from the NAB company portfolio, where applicable. You should fill in other required items in the template using your personal preferences.

Describe the trends in the non-alcoholic beverage industry, especially the specific type of beverage category you have chosen. Justify at least three (3) reasons why you have chosen this type of non-alcoholic beverage.

  • Hints: Research and outline beverage industry trends. Consider the size and growth rate of the industry overall and the specific beverage type you have chosen. Use the worksheet in the course text (p. 88 | Past and Future Growth of Your Industry) to help you project the future growth rate. Consider the use of industry associations and search engines to find reliable, recent data.
  1. Choose one (1) strategic position from the course text (pp. 142–143) that you believe is the best strategic position for your company. Explain the approach you will use to implement this strategic position in order to distinguish your beverage from other non-alcoholic beverages.
  1. Provide an overview of your company’s distribution channels. Explain the manner in which your product will reach end users. Provide a rationale for your chosen method.
    • Hints: For example, will you sell your beverage in grocery stores, restaurants, or sports venues? If so, describe the types of resellers and distributors who will sell to resellers and fulfill their orders. If you are attempting to sell direct-to-consumers, such as online via a monthly subscription, how will you manage warehousing / fulfillment / shipping?
  1. Outline at least three (3) types of risks (including any regulatory risks) that your business faces. Describe your company’s plan to mitigate such risk.
    • Hints: You may refer to the types of risk listed in the course text (pp. 148–149) as well as any risks not listed in the text. Regulation weighs more heavily on beverage and food businesses than many other types of companies, so be certain to consider any regulatory risks your type of beverage faces. For example, what kind of regulation and / or risks are you likely to face if you make health claims about your beverage?
  1. Develop a SWOT analysis for your NAB company using the SWOT matrix worksheet in the course text (p. 153 | SWOT: Strengths / Weaknesses / Opportunities / Threats)
    • Hints: What are your company’s likely strengths? Have you chosen a beverage segment that is growing and lacks an entrenched competitor? Are you in a niche market that has great potential? What are the strengths that you and other team members bring to your company? Do you or other team members have previous experience in the food and beverage industry?
    • Hints: What are your company’s likely weaknesses? Is the competition in your industry segment entrenched? Is your own management team inexperienced? Will it be challenging to actually produce your product and maintain quality?
    • Hints: What are your company’s opportunities? Does your segment have more demand than supply? Have larger corporations stopped serving smaller or niche markets that you could enter? Is a new market emerging because of demographics, immigration, changing tastes?
    • Hints: What are your company’s threats? Is there a clear market leader that will be hard and expensive to displace? Are downward-pricing pressures in the segment making profit margins slim? Are there little or no barriers-to-entry for new competitors; if you have a novel idea that succeeds, can the competition easily enter your market? If you have a global aspect to your company, do factors such as currency fluctuations, political instability, offshoring or outsourcing pose threats?
  1. Format your assignment according to these formatting requirements:
    1. Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
    2. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.
    3. Cite the resources you have used to complete the exercise. Note: There is no minimum requirement for the number of resources used in the exercise.

Examine whether the company is a make-to-order, make-to-stock, or engineer-to-order company.

Coca Cola 33

 

From the perspective of manufacturing or service it provides first, answer the following questions:

  • What products or services of the company are you analyzing?
  • How are these products made or services provided?
  • Does the company provide both products and services?
  • Did the company outsource the manufacture of its products?

Then, complete the following tasks as part of your analysis:

  • Develop a process map for manufacturing a product or providing a service.
  • Look at the company from a process perspective and identify from your process map the areas that the company could improve.
  • Examine whether the company is a make-to-order, make-to-stock, or engineer-to-order company.

Update your report to include the following topics:

  • Product development
  • Process development
  • Services

Using the APA format, cite the sources you use on a separate page.

 

Describe at least one positive and one negative benefit for using AEC.

Due Week 4 and worth 150 points

 

Write a three to four (3-4) page paper in which you:

  1. Assess and define at least three (3) HR activities that would fall within HR metrics and workforce analytics. Of the 3, select one (1) and provide a real-world example of its use.
  2. Highlight and discuss the three (3) components of HR functionality and provide a statement why each is important. Why might administrative process efficiency be a particularly valuable component? Explain.
  3. Explain the meaning of HRIS cost-benefit analysis and then use the HRIS CBA Matrix and provide some examples of sources of value for both benefits and costs. Give 1-2 specific revenue enhancement examples for an e-learning cost-benefit analysis.
  4. Examine and describe the concept of average employee contribution (AEC) and how it is specifically used. Describe at least one positive and one negative benefit for using AEC.
  5. Use at least three (3) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.

 

Your assignment must follow these formatting guidelines:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format.

Determine the primary and secondary target markets for your company.

Assignment 1: Part A: Your Marketing Plan

 

Due Week 4

 

At the end of this course, you will have created a marketing plan for a hypothetical product-based company. Each assignment focuses on a different section of the overall marketing plan. For Assignment 1, you will compile information on the company’s background information, an environmental analysis, your company’s short and long-term goals, and a SWOT analysis.

For information on Website analytics, visit Google Analytics at http://www.google.com/analytics/why/.

 

Note: You may create and / or make all necessary assumptions needed for the completion of this assignment.

Write a five to six (5-6) page paper in which you:

  1. Write an introduction to your company. Describe your company, its location, and the product it makes or the service it provides.
  2. Develop an environmental analysis that includes competitive, economic, political, legal, technological, and sociocultural forces.
  3. Determine the primary and secondary target markets for your company. Next, analyze the primary and secondary target markets that you identified for your company. Be sure to cover the 4Ps, 5Cs and STP.
  4. Decide the main goals that you would like to achieve within the next year (short term) and the mains goals that you would like to achieve within the next five (5) years (long term). Determine the most appropriate ways to measure both short- and long-term goals. Note: Consider the following metrics: tracking downloads of Website content, Website visitors, increases in market share, customer value, new product adoption rates, retention, rate of growth compared to competition and the market, margin, and customer engagement.
  5. Develop both a SWOT analysis and needs analysis for your product. Each analysis should examine four (4) strengths, weaknesses, opportunities, and threats for your company.
  6. Use at least four (4) academic resources as quantitative marketing research to determine the feasibility of your product / service. These resources should be industry specific and relate to your chosen product / service. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

  • Analyze the marketing framework including the concepts of the 5Cs, STP, and 4Ps.
  • Develop strategies to assess performance and achieve marketing goals.
  • Examine the marketing science of customer behavior and products in the marketing exchange process and create dynamic strategies for competing.
  • Evaluate target customer segments and positioning products within these segments.
  • Use technology and information resources to research issues in marketing management.
  • Write clearly and concisely about marketing management using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric found here.

Compare and Contrast Service and Production Management .

SCMS 2610 001 Introduction to Supply Chain Management Fall 2015 University of Memphis Tuesday and Thursday Term Paper Instructions Bradford R. Eichhorn, DBA, PMP Note: This instruction guide may be changed and/or updated throughout the semester. Any changes will be announced in class and online. It is your responsibility to make sure your attend class and are aware of any changes. Introduction……………………………………………………………………………………….1 Term Paper Topics …………………………………………………………………………….2 Required Content ……………………………………………………………….. 2 Optional Content ………………………………………………………………… 3 Suggested Content by Profession ………………………………………………………3 Information Systems: Infrastructure or ERP / SCM / CRM……. 3 Finance: FacilityLocationandLayout……………………………………3 Management / Accounting / General: Service Management …….. 4 Marketing: Integration with Operations Management………………. 4 Healthcare…………………………………………………………………………. 4 Submission ……………………………………………………………………………………….5 Format………………………………………………………………………………. 5 Publication ………………………………………………………………………… 5 Style and Guidelines …………………………………………………………… 5 Grading …………………………………………………………………………………………….. 6 Introduction The term paper is intended to provide you with the opportunity to do outside research in an area of operations management that may be specific to your career interests. Below are five topic areas from which you can chose one for your term paper. Each of the five topics is related to a particular major study area; do you not have to select the term paper topic that matches your major; they are provided merely as a recommendation. If you have a particular area of interest that you would prefer to study that is not listed here or you are currently working and would like to do a paper based on your company’s supply chain, please contact me so we can work towards meeting your goals. Term Paper Instructions 15-08-22.docx Page 1 of 6 SCMS 2610 001 Introduction to Supply Chain Management Fall 2015 University of Memphis Term Paper Topics Required Content Term Paper Instructions Tuesday and Thursday Bradford R. Eichhorn, DBA, PMP All papers on any topic will include the following:  Title Page (1 page) o Report Name o Student name o Semester / Course / Section o Date  Introduction, Issues and Opportunities (1/2 page): This is the first section of your paper; it summarizes the primary issues and opportunities in this domain’s supply chain management. The rest of the content provides supporting details. You will have to select one industry to limit your research domain. Therefore identify and describe this industry as part of this introduction.  Detailed Content (2 pages): A sample of available topics for this section listed in the topics below; feel free to organize the sequence of topics to best represent your research. You may find that you need to add a section not listed below which is fine; you will most certainly not be able to answer all topics below within the 2 page maximum, so select the topics that interest you or that surprised you as you did your research. o This is your report of your research; organize it so that it professionally supports your interests as well as the issues and opportunities from the first section. o Use terms and concepts acquired from this course to explain your research. o These two pages do not include tables, diagrams, pictures or graphs; these should be put in an optional appendix.  Job Description (1 page): Based on your chosen topic and industry, research a typical job description along with the education requirements, minimum experience level, and salary range for an entry level supply chain position in your chosen industry.  Citations / References / Bibliography: 3-5 references (1/2 page max). This is a short research paper – you need to find original articles on these topics from quality sources, i.e., do not use publicly edited sources such as Wikipedia, vendor white papers, consultant reports, social media or news companies. Use sources such as industry periodicals, academic journals (although most will be too complex for purposes of this report), professional organizations (APICS, PMI, ISM, etc.).  Appendix: You may add an appendix for a particularly compelling table, diagram or flow chart if this adds to your report. This is only a 5 page report (including the title page; 6 pages only if you add an appendix). Focus on doing some good research to discover the value and challenges of supply chain management. Also, note in the grading section how much weight is given to quality written communications, so be sure to proof read and edit your paper well. Term Paper Instructions 15-08-22.docx Page 2 of 6 SCMS 2610 001 Introduction to Supply Chain Management Fall 2015 University of Memphis Tuesday and Thursday Term Paper Instructions Bradford R. Eichhorn, DBA, PMP Optional Content You may be in a position to interview a person currently employed in a full time operations management position (defined as a supervisory, management or executive level). You may replace the Job Description page mentioned above with a one-page summary of your interview with that person. The interview topics should include the issues and opportunities in that industry as well as their requirements for an entry level position in supply chain management. Suggested Content by Profession Information Systems: Infrastructure or ERP / SCM / CRM  Infrastructure (HW, OS, NW, database, facilities, cloud: internal or external, ITIL) o Security (Personnel, software, NW, encryption, testing & verification) o Hardware and Software vendor selection methods o Disaster Recovery and Backup (software vendors, typical approaches to the process, testing) o Applications (similarities and differences by type of application, processing schedule, minor and major upgrades) o Documentation Management (business documents, source code control, content management) o Change Control (process and tools) o Lean management  ERP/SCM/CRM o Security (Personnel, software, NW, encryption, testing & verification) o Software vendor selection methods o Disaster Recovery and Backup (software vendors, typical approaches to the process, testing) o Documentation Management (business documents, source code control, content management) o Change Control (process and tools) o Performance Management Finance: Facility Location and Layout  Where to locate and what to produce / inventory  Logistics (i.e., product movement and transportation facilities)  Reverse logistics Customer influences (demand and its variability)  Capacity (labor, production, inventory, and capital) Term Paper Instructions 15-08-22.docx Page 3 of 6 SCMS 2610 001 Introduction to Supply Chain Management Fall 2015 University of Memphis Tuesday and Thursday Term Paper Instructions Bradford R. Eichhorn, DBA, PMP Management / Accounting / General: Service Management  Compare and Contrast Service and Production Management  Service Level Agreements  Value Proposition  Quality measurement  Job Desig Customer as a co-producer  Lean management Marketing: Integration with Operations Management  Industry influences (retail, industrial, non-profit, etc.)  Pricing with respect to operations management  Customer Relationship Management (CRM) systems  New Product Development influences on operations  Forecasting and its impact on operations management  Technology: Product, customer, employee, logistics  Warrantee and reverse logistics Healthcare  Industry: hospital, insurance provider, medical facility, doctor office, home care  Regulatory reporting  Staff performance  Outcome analysis  Electronic medical record implementation  Healthcare Information Management Systems  Facility management  Financial management  Process and quality improvement  Logistics and supply chain  Pharmacology Term Paper Instructions 15-08-22.docx Page 4 of 6 SCMS 2610 001 Introduction to Supply Chain Management Fall 2015 University of Memphis Submission Format Term Paper Instructions Tuesday and Thursday Bradford R. Eichhorn, DBA, PMP  Font: Times New Roman  Font size: 12 pt  Single spaced  Page size: Letter  Orientation: Portrait  Margin: top: 1”; bottom: 1”; left: 1”; right: 1”  Header: Report Name  Footer: Page Number Publication  Submit this as a printed document  Print double sided if possible  Staple (do not bind with any kind of plastic or extra papers or covers) Style and Guidelines You were taught how to write good papers in public school; college is the place to demonstrate what you learned. This is a professional business writing assignment; use a formal tone versus a casual conversational tone. Beware of the following typical issues that if done poorly, will reduce your grade:  Spelling  Grammar  Sentence and paragraph structure  Punctuation, use of plurals and contractions  Homonyms (“lead” vs “led”, “manufactures” vs. “manufacturers”, two / to / too, etc.)  Capitalization  Colloquialisms, slang, idioms  Incomplete, run on, and complex sentences  Use of possessives and contractions  Verb tense  A note to non-English speaking students: English is a very difficult language to master. However, at this point in your education, you should be able to complete this assignment. Based on my experience, please consider having an English speaker proofread it for you. I do factor in an appropriate consideration for the language differences. Consider completing the paper a few days early, let it sit 1 day, then diligently read it word-for-word out loud from start to finish to find and correct issues before submission. Term Paper Instructions 15-08-22.docx Page 5 of 6 SCMS 2610 001 Introduction to Supply Chain Management Fall 2015 University of Memphis Tuesday and Thursday Term Paper Instructions Bradford R. Eichhorn, DBA, PMP Grading Graded Component Format, Publication and Style 20% Term Paper Instruction

Describe the history and status of the issue and provide an overview of the problem(s) that need to be addressed.

Assignment 3: Persuasive Paper Part 1: A Problem Exists  

Due Week 5 and worth 150 points

Using your thesis statement and research, present the problem that needs to be addressed with your proposed solution. Note: Your solution, advantages, and challenges, will be in Parts 2 and 3.

Write a three to four (3-4) page paper in which you:

  1. Provide an appropriate title and an interesting opening paragraph to appeal to your stated audience (appeal with logic, ethics, or emotion).
  2. Include a defensible, relevant thesis statement in the first paragraph. (Revised from Assignment 2)
  3. Describe the history and status of the issue and provide an overview of the problem(s) that need to be addressed. This should be one or two (1-2) paragraphs.
  4. Explain the first problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.) and provide support for your claims. This should be one or two (1-2) paragraphs.
  5. Explain the second problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.). and provide support for your claims. This should be one or two (1-2) paragraphs.
  6. Explain the third problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.) and provide support for your claims. This should be one or two (1-2) paragraphs.
  7. Provide a concluding paragraph that summarizes the stated problems and promises a solution.
  8. Develop a coherently structured paper with an introduction, body, and conclusion.
  9. Use effective transitional words, phrases, and sentences throughout the paper.
  10. Support claims with at least three (3) quality, relevant references. Use credible, academic sources available through Strayer University’s Resource Center. Note: Wikipedia and other Websites do not qualify as academic resources.

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