This individual paper will involve an analysis of direct marketing and social media efforts. The body of the paper should be at least 1500 words, double-spaced, and the paper should include a works cited section on a separate page, with at least 10 sources, most of which should be scholarly sources. The paper should include numerous examples of online and social media marketing and scholarly sources discussing the effectiveness online and social media marketing efforts and vehicles.
The concepts covered should include:
Introduction
Forms of Direct Marketing
Online Marketing
Social Media Marketing
Setting up an Online Marketing Presence
Examples from companies of online and social media marketing
Future Directions / Recommendations
Conclusion
Last Completed Projects
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