Foundation of business strategy / AEGON – EMBRACING AND PURSUING CHANGE
Paper details
There are two things that have shaped our strategy – our purpose and the changing environment in which we operate. Introduction Aegon UK is a Pension, Insurance and Investment Company based in Edinburgh, Scotland. It is the brand name for Scottish Equitable plc and is a subsidiary of Aegon N.V. a multi-national life insurance, pension and asset management company headquartered in The Hague, Netherlands. The AEGON Group has 27,000 employees and over 25 million customers worldwide. Its major markets are in the USA and Netherlands.
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