Author: chris

Guidelines:
• Do not put your name, PID, or any other identifying information on your paper. (Your paper will be identified on D2L).
• Your paper needs to have a strong, clear, and comprehensive thesis followed by an organized presentation of the evidence in favor of your argument from the text(s). In other words, the purpose of your paper is to prove your analytical argument.
.Times New Roman font. The margins of your paper should all be 1”. Any deviation from these norms will result in a lower grade and will prevent you from developing your argument properly.
• Make certain that your paper is written in a proper academic register. Phrases like “I think,” “I believe,” and “so-and-so resonates with me” need to be avoided. Be assertive and confident in your writing. Also, you must avoid the use of contractions and colloquialisms such as “isn’t” and “don’t” (contractions), and “just my two cents,” “dude,” “cool,” (colloquialisms) etc.
• Be sure that you focus on addressing the issue in the topic you choose. Your goal is not simply to list the questions for consideration provided and answer them in order. Rather, you need to form a cohesive and organized argumentative paper using the questions as a guide.
• It is EXTREMELY IMPORTANT that your paper contain a thesis statement. I will briefly explain thesis statements in recitation, but if you are still unsure, see me during my office hours. If you do not have a thesis statement, you cannot pass this assignment.
• If you are choosing a compare/contrast paper topic, then do not simply list similarities and differences. You need to go beyond this superficial layer into the realm of analytical thought. Ask yourself: what do these similarities and difference signify and why are they important?
• Your paper must be mostly analytical in nature. In other words, do not simply summarize the story of the text(s) that you are focusing on. You must go beyond simply retelling the story. You need to make an argument that goes beyond the text to deal with complicated issues and answer questions raised by the text(s). An “A” paper is one that deals with these difficult questions, probes deeply, maintains their complexity, and handles the issues well in an organized and sustained manner. A superficial interpretation of the text will not earn the highest points possible for the analysis.
• If you are going to use sources outside of the course pack, then you must cite the ideas or information that you took from said sources in a bibliography at the end of your paper (the bibliography does not count towards the page requirements). If you are only going to cite the course pack, then you do not need a bibliography, but you should still use in text citations in the following format: (CP course pack page/original page).
• Wikipedia is not a suitable source of information for your paper.
• Make sure that you properly proofread your paper. Grammar and spelling are a part of your grade; do not ignore this facet of the rubric.
Finally, make sure to see me or send me an e-mail if you are stuck, confused, lost, or have any questions about preparing for or completing this assignment.
Topic 1: Lu Xun and May Fourth Literature
For this topic, write about the May Fourth Movement from a literary perspective. In other words, consider the major characteristics associated with the writing from this movement and analyze the works of Lu Xun to show how they are represented in his writings. This should not be a mere description of the story or essay that you write about. Rather, your interpretation will result from explaining how Lu Xun communicates his message by discussing specific examples from the text.

MANAGING STRATEGY COURSEWORK
ADVANCE BUSINESS SIMULATION
1. Individual Report Assignment (75%)
Details of Assignment
Using the business simulation, develop and implement a strategic plan for your Electronic Retail Company. The assignment includes the following tasks:
1. Analyse the current strategic position of your company (requires an analysis of both the external environment and strategic capability of the organisation), and develop a strategic plan (corporate and competitive strategy) for your company.
2. Undertake a critical review of your strategic direction (corporate, business and functional strategies) development and implementation progress over the period of your company’s operation (5 calculated simulated years).
3. From the above, critically discuss the successes and the failures of your company and outline key recommendations to achieve and/or sustain competitiveness in the changing business environment.
Produce an academic report, using analysis and reports from the business simulation sessions in the workshops. Please note that your analysis, development and implementation of strategy is based on the information provided in the business simulation sessions, and your own relevant additional data sources from your company’s industry. You will also need to consult academic texts and journals in order to demonstrate your understanding of models and theory applied, and understanding of the limitations of the models applied.
Your report should be 3000 words long plus or minus 10% which do not include references, bibliography, appendices, abstracts or tables. The following penalties apply if you exceed the word count by more than 10%;
11% -20% – 10% reduction in marks
20%- 30% – 20% reduction in marks
Over 30% – your work will be capped at the pass mark.
All analysis should be presented as appendices, and only the key strategic issues resulting from your analysis interpreted and presented in the main report.
You are to submit an individual report. A copy of your assignment should be submitted electronically through turnitin and a copy handed in to the appropriate campus office no later than Thursday 27/03/2014.
Assessment criteria
Analysis of the current strategic position and strategy development (45%)
Current strategic position
The understanding and use of appropriate models/frameworks to identify the current strategic position
The ability to discuss the key strategic issues facing the organisation and the impact of such issues on your company.
Ability to draw conclusions from the analysis conducted.
Development of a Strategic direction
The ability to use the conclusions from the analysis to develop a strategic direction for the next 5 simulated years of your business which include:
a. Mission and vision statements
b. Overall target market and strategic choices
c. Strategic and financial goals
d. Evaluation of strategy
Review the progress of strategy development and implementation(25%)
Analyse how the current strategy will lead to the attainment of competitive advantage through the review of corporate, business and functional level strategies per decision period.
Ability to review competition, other changing business environmental risks and implications, and how you responded to these strategic issues.
Ability to adopt appropriate models and relate all decisions to overall vision, mission and strategic intent of the business .
Ability to provide appropriately referenced evidence of operations per decisions taken and clear rationale for each decision taken
Ability to draw conclusions from model (s) utilised in your analysis.
Assess the sustainability of current strategy (20%)
Demonstrate an understanding of the interrelationships of analytical issues.
Ability to evaluate the sustainability of your company’s strategy based on the current success and failures.
Ability to anticipate and recommend appropriate strategies to overcome failures and improve sustainability of the business in the future.
Presentation (10%)
Well-structured and table of contents
Appropriate use is made of visual presentation and information
Evidence of proof reading
References and bibliographic details are correct

Option 1: Other Family Resilience Research
You have been introduced to many family resilience factors in this module; however the effects of particular family factors protecting against other types of adversity (e.g., poor school performance) have not been discussed. Find at least two peer-reviewed journal articles that examine the protective effects of family resilience on an adversity that has not been discussed in this module. Summarize your articles, and provide your informed reaction (i.e., your opinion, based on evidence). Compare and contrast the articles (i.e., what similarities did you find? what differences?).
Option 2: Cross-Cultural Research in Family Resilience
Read and then summarize Cohen, Slonim, Finzi, and Leichtentritt’s journal article entitled, “Family Resilience: Israeli Mothers’ Perspectives.” You may use the notes and focus questions below to guide your summary. Once you have summarized the article, provide your informed reaction (i.e., your opinion based on evidence).
Find an additional peer-reviewed journal article that examines family resilience using a cross-cultural perspective, and summarize the findings from that study. Once you have summarized the article, provide your informed reaction (i.e., your opinion based on evidence).
Compare and contrast Cohen et al.’s research article with your research article. What similarities did you find? What differences?
Notes for “Family Resilience: Israeli Mothers’ Perspectives”
It is important and helpful to be aware of possible cross-cultural differences when it comes to defining “family resilience.” As you have discovered in previous papers in this course, concepts can have different meanings to different people, depending upon the culture studied. Recall, for example, the problems in generalizing research results gathered from the white, middle-class, majority culture to the urban African American minority culture. The same could be said of generalizing findings from North American cultures to other cultures such as those of the Middle East. Thus, it is important to conduct research that examines specific cultures in order to find similarities and differences among particular concepts, such as “family resilience.” This paper examines what “family resilience” means to a sample of Israeli mothers. When we think of Israel, often visions of war, violence, and political unrest come to mind. But it is important that we appreciate that Israeli citizens also deal with the day-to-day stressors that most of us are familiar with, such as family illnesses and divorce. You will see by the results of this study that Israeli mothers’ concepts of family resilience are actually very similar to North American concepts, suggesting that family resilience is a fairly universal concept.
Another important issue to note is that this study is qualitative in nature. Most studies you have read so far are quantitative. A quantitative study is number-based, such as studies whereby individuals fill out questionnaires, and numerical scores for each questionnaire are generated for each participant. These numbers are then entered into a statistical program and statistical analyses are conducted. A qualitative study, on the other hand, uses methods such as interviews, observations, and case studies to gather detailed data about a particular concept.
This study on Israeli mothers used a semi-structured interview format as well as a small sample size. Leading questions, such as asking the mothers about a recent stressful event, how they interpreted it, and how their family dealt with the stressful event, were part of the interview, along with asking the women to give a general definition of “family resilience.” Much data was generated, as the 15 interviews in this study averaged two hours each. The answers the mothers gave were then analyzed using what is called “grounded theory,” a central component of qualitative analyses. This means that common themes in the women’s answers as they related to family resilience were identified, and categories were created.
The authors of this research article explain the processes involved in analyzing interview data, such as the different types of coding that take place. Researchers often use the themes identified in qualitative analyses to create questionnaires, which can consequently be used in quantitative analyses with a larger sample size. Thus, qualitative studies are often preliminary in nature, providing a basis for the development of quantitative studies.
Focus Questions for Reading
Consider using the following questions to guide your reading and written summary of this article.
What were the goals of the present study?
Why did the authors choose to interview women from Israel, rather than from another country?
What were the five main categories identified that captured the concept of resilience for the Israeli women? Give a brief description of each category in your own words
For each category identified in question 3, give an example from the article.
What was a limitation of this study? Can you think of any other limitations?
Option 3: Foster Children and Family Resilience
Read and then summarize Schwartz’s journal article entitled, “Family Resilience and Pragmatic Parent Education.” You may use the notes and focus questions below to guide your summary. Once you have summarized the article, provide your informed reaction (i.e., your opinion based on evidence). You may also want to consider some of the issues raised in Lucy LeMare’s case of the Romanian orphan interviews.
Find an additional peer-reviewed journal article that examines family resilience, using an educational perspective, and summarize the findings from that study. Once you have summarized the article, provide your informed reaction (i.e., your opinion based on evidence).
Compare and contrast Schwartz’s (and LeMare’s, if you have chosen to include it) research with your research article. What similarities did you find? What differences?
Notes for “Family Resilience and Pragmatic Parent Education”
What if we could teach parents how to build resilience into their families? As we have seen in past research, family resilience may protect both parents and children from adversity. Consider the case of foster children, who have often had their share of adversity. They are usually born into unstable home environments where they often experience abuse and/or neglect. This kind of family background may put these children at risk for developing emotional issues such as depression or behavioural issues such as delinquency. Furthermore, many foster children have been moved from one foster care home to another, adding to the instability of their situation. Thus, it is particularly important for foster parents to build protective factors into their parenting and into their family unit in order to help buffer the past, present, and future adverse effects of being a foster child.
Focus Questions for ReadingConsider using the following questions to guide your reading and written summary of this article.
What are some of the problems with generic present-day parent education programs?Why might a very structured family environment work with young children, but cause adolescent children to rebel?
Describe a strength of the foster care system.
What was the purpose of the Family Resilience Project?
Re: case study: Why do you think a delay in responding to the foster child’s behavioural outbursts was less successful than responding right away?
Re: case study: Why do you think rigidity in responding to the foster child’s behavioural outburst was less successful than flexibility in responding?
Criteria for Evaluating Assignments

Here is a set of criteria that will form the basis for evaluating the essay portion of the written assignments.
Substance (75 per cent)
The essay provides evidence of critical thinking and analysis as well as synthesis of researched information throughout, and presents a logical and persuasive argument.
Research sources are relevant, current, and credible. They are clearly documented in the paper.
The introduction offers a sense of direction for the paper and presents a clear thesis statement to the reader.
The body develops the necessary aspects of the main idea and provides examples, support, or illustration for each aspect of the main idea.
The conclusion summarizes the main points and ties them to the thesis; it also presents an impact statement and/or suggests direction for future research.
Writing Style and Format (25 per cent)
Paragraphs are unified, developed, and coherent, with transitions between ideas.
Sentences are grammatically correct; words are chosen for accuracy and impact.
The writing follows the conventions of spelling and mechanics (punctuation, etc.).
The format follows the APA documentation style accurately and consistently.

Health care organizations are continuously immersed in change from the emergence of new policies, to promote quality care and improve patient safety to keeping pace with the rapid growth in knowledge and best practices. Establishing a solid framework for planning and implementing change is a wise move, as it provides a foundation for the extensive coordination that will be needed to successfully facilitate the change.
For this Assignment, you propose a change at the department or unit level and develop a plan for guiding the change effort.
To prepare:
Review Chapter 8 in the course text. Focus on Kurt Lewin�s change theory, and contrast it with other classic change models and strategies.
Reflect on problems, inefficiencies, and critical issues within a specific department, unit, or area in your organization or one with which you are familiar.
Select one issue as a focal point for this assignment, and consider a change that could be made to address the issue.
Think about how the change would align with the organization�s mission, vision, and values as well as relevant professional standards.
Using one of the change models or strategies discussed in Chapter 8, begin formulating a plan for implementing the change within the department/unit.
Outline the steps that you and/or others should follow to facilitate the change effort. Align these steps to the change model or strategy you selected.
Determine who should be involved in initiating and managing the change. Consider the skills and characteristics that are necessary to facilitate this change effort.
To complete:
Write a 3- to 5-page paper that addresses the following:
Identify a problem, inefficiency, or issue within a specific department/unit.
Describe a specific, realistic change that could be made to address the issue.
Summarize how the change would align with the organization�s mission, vision, and values as well as relevant professional standards.
Identify a change model or strategy to guide your planning for implementing the change. Provide a rationale for your selection.
Outline the steps that you and/or others would follow to facilitate the change. Align these steps to your selected change model or strategy.

Explain who would be involved in initiating and managing this change. Describe the skills and characteristics that would be necessary to facilitate the change effort.

Banks, and Big Banks, and the Central Bank
Money Lenders,.
1. Explore on the Internet: Thomas Robert Malthus, The Federal Reserve Bank.
Look up on the Internet and learn about both the personal life and the economic thinking of a philosopher named Thomas Robert Malthus. You might also check his Society’s web page.
2. Teach the Course Instructor:
Write a 250-word essay titled, “The Life and Economic Thinking of Thomas Robert Malthus.” footnotes or bibliography included.
150 words on his life (for example, How did he make his living, was he ‘rich?’ What surprised you about his life?)
350 words on his economic ideas (for example, What does he predict will be the growth rate of population and that of food? What assumptions does he make as to technology? Given the knowledge of the events since his prediction, how have things turned out for China and India? Will Malthus be correct in 50 years? Defend your answer.
3. Money Lenders: 100-word answers.

1. Explain the name, creation, demise, and reincarnation of America’s Central Bank.
2. Should America have a central bank? To whom should it “report” (Congress, President, Nobody)?
3. What does the phrase/term ‘Open Market Operations’ mean?
4. Can the Fed work to “reverse” or “offset” or “conflict” with the economic plans of the President of the United States?
5. Name the new Chairman of the Fed? Once appointed to the Board of Governors. What does her husband do? Is he famous?
6. Can the President of the United States decide to curtail or change the Fed’s authority? Explain who has power to punish or change the FED?
7. Explain why big banks started to fail in 2007-2008? Who “saved” them? Detail your answer.
8. What “reforms” were enacted by Congress to prevent another crisis? Will another banking crisis happen again?
9. Explain what “Too big to fail means.” Do you have any suggestions on how to prevent big banks from failing?
4. What six things surprised you the most about these readings?

Instructions for Essay

• The paper must be a full 3 page report (12 pt. type, Times New Roman, 1” margins, double spaced, no space between paragraphs. All indentures will be single spaced. You need a separate cover page. No other header, title or marking, return on the paper that would increase or affect the page length or count.)
• It must have a separate bibliography not part of the page count. Do not put a personal introduction in the paper as you did the power point presentation.
• All direct quotes from web sites or books, even our text must be cited. And all sources in the bibliography at the end of the paper. Copying part of an article with a few words changed is not acceptable as part of your paper and is plagiarism. Any plagiarism will result in a 0. It will be turned in through “turn it in”.
1. Just pick one relevant, INTERESTING event, issue, case or news article and present on that. An article explaining a concept without a real life example or case will not result in a good grade. We could read the textbook for that.

2. Your presentation will be on an interesting newspaper article, current event, or court case relevant to the information contained in the assigned chapter:
Ch.35- Employment Discrimination and Diversity

1. Assessment task and assessment criteria for coursework : at all)
Individual Assignment (100%)
This assignment should be a minimum of 4000 words.
Develop a Strategic Marketing Plan for an online/digital problem being faced by an existing organization, a specific product/service or a brand of your choice.
All the stages of the Strategic Marketing Plan should be covered and existing secondary data from the internet or annual reports can be used to assist the context analysis of the problem. Primary research is not critical to this assignment but if you feel it will add to your plan then you can integrate primary research into the assignment. You can select any strategic problem of your choice. The brief is deliberately broad to encourage creativity but realism is essential.
An assignment clinic session will be held after the final teaching session to answer any queries related to the coursework. (Please refer to the green color fonts below)

Marking Criteria
The assignment should demonstrate the following:
1. An ability to draw on appropriate theory to critically evaluate and address a practical marketing communications problem.
2. An understanding of how a marketing communications problem might be overcome through the lens of appropriate strategic tools.
3. A clear set of appropriate recommendations that are rooted in the approaches discussed.
4. The assignment should be well-structured and referenced. An unreferenced assignment will automatically result in a fail.

Module learning Outcomes
1: Demonstrate a critical understanding of theoretical and practice elements underpinning marketing communications and promotion management
2: Critically evaluate the role of social media and online marketing in marketing communications strategies
3: Demonstrate a critical appreciation of the validity of a variety of consumer-based models relating to the development of effective promotional activities in different scenarios
4: Apply analytical and problem solving skills to marketing communications problems, cases, and questions
2. Reading and resources list
Core text(s)
Chaffee, D and Ellis-Chadwick, F (2012) Digital Marketing: Strategy, Implementation and Practice.
Pearson Education.
Further and Equivalent reading
Smith, P. R., Zook, Z., (2011), Marketing Communications: Integrating off line and on line with social media, London: Kogan Page
Shimp T A, (2010), Integrated Marketing Communication in Advertising and Promotion, 8th Edition, South Western, Ohio.
Hackley, C. (2010), Advertising and Promotion: An Integrated Marketing Communications Approach (2nd Edition), Sage Publications
Other Sources:
Students will be expected to keep themselves up to date with national and international marketing communication developments by reading the serious Press.
Assignment Structure as per the instructor request to be as the following in Green color:
a) Introduction: about the organization / challenges if facing goals of assignment.
b) PESTEL – Market analysis – internal analysis – competition analysis table – SWOT.
c) Objective: mention the top 3-4 gaps and then mention your broad objective then you revise the objectives and fine tune them
d) Then you come up with your strategy :
Matrix
Steps
Segmentations/branding
Etc…….
S: segmentation T: targeting P: positioning B: branding

e) Action : you need to
– Review a web site use 7Cs
– Review the social media
– Camping themes
– Your story
– E- CRM
– IMC : integrated Marketing Communications
– Time line + budgeting : Monitoring + Control

Human Resource Management
Assignment Task
An acquaintance of yours works for a company where she manages a group of IT staff who maintain existing systems and design new systems. Demand for their services is high within the company and there is constant pressure on them to complete projects. Your acquaintance wonders if they are as committed to the work as she would like them to be. Equally, there are many opportunities elsewhere for such staff. Recruiting new staff will be difficult if any of the existing staff leave. She knows that you are attending a HRM course and asks if you have any ideas on motivational theory that might help her to find a solution to this issue.
On the basis of your research, you are required to:
1. Identify and discuss relevant theories of motivation that your acquaintance might find useful in analysing this problem. (40 marks)
2. Evaluate the usefulness of the theories you have chosen as a guide to examining motivational problems of this kind. (30 marks)
3. Identify appropriate solutions that the manager could implement. Your answer should outline the strengths and limitations of those solutions.
(30 marks)
Criteria
• Clear demonstration of rigorous research from recognised authoritative sources. Audience focus
• Full text referencing and bibliography preferably using the Harvard citation method
• Demonstration of a clear understanding of the issues. Use of academic models.
Note:
You must reference where your source of information came from. Furthermore, your arguments should be supported with examples from other businesses within the sector, academic quotes and any other relevant information. Please ensure that you use the Harvard referencing system. Students are encouraged to use any work-based experience that they may have or an organisation that they are familiar with.
Structure
Title page
Table of content
Introduction/Executive summary
Findings and Analysis
Conclusion
Reference List/Bibliography

Globalizing Governance and Non-Profit Program Results – Your case study this week highlights the role of governance in enabling the alignment of accountability in a multi-unit social sector organization. The questions below highlight the dilemma faced by the sponsors in balancing the interests of the stakeholders, yet ensuring accountability for the multiple social projects in diverse cultures, countries, and organizations.
1. What do you think about ActionAid’s new governance structure? Is it effective? Is it the right structure for the organization?
2. What are its strengths and weaknesses?
3. How would you redesign the governance structure to advance InterAid’s global agenda of fulfilling the basic needs of the poor communities and balancing the power between the Northern and Southern units?

The show is an Indian dance show. In addition, it incorporates music from American countries. You should express your feelings and say the dance from India also has elements from other countries, so it is a mix of styles