Author: chris

Assignment Question:

The diet two submission will be a resubmission of the diet one paper under guidance and feedback from the marker and tutor.

Complete a detailed, structured strategic evaluation of an organisation and consider how well the organisation’s current strategic plans and commitments, address the identified opportunities, threats and risks.

Your evaluation should address the following four sections.

– Introduction to report, organisation and structure (15%)

– Develop a comprehensive strategic profile and environmental context analysis of your chosen organisation. This should position; vision, strategy, objectives, assets and finances. You are also expected to apply a variety of models, frameworks and concepts in developing your analysis of the wider organisation, and its internal and external environments. (45%)

– From your analysis in the previous section, choose a ‘theme’ that you feel has a critical importance for the future strategy of the organisation, and through this theme, develop a critical discussion of its importance. The discussion should draw from your profile and analysis, and focus on the implications for the organisations current and future strategies. This should by implication link the organisations current strategy, their competition and key market characteristics. The focus the theme should be discussed with your seminar tutor. (25%).

– Draw some specific conclusions about the strength of the organisation and its strategic position for supporting the competitiveness of their products and services in the future. Your conclusions should firmly reflect and synthesis your analysis within the previous sections. (15%)

Marketing Plan for Starbucks
Paper details

Come up with a marketing plan on the company STARBUCKS following instructions i’ll provide

College is located in a small city, the area around the city is mostly rural in nature, mountains. As a PT student interested in college, what would you say would be the advantages of attending college at a small school in an area like ours?

Follow the following structure:

1. Introduction- short. Your work count is already taken up by the rest of the paper.

2. Taking an organisation of your choice from the tourism and hospitality industry, explain how the PEST and Micro environment factors can impact the business and influence its corporate strategy Range: 945 – 1,155
LO6.1 Identify key external environmental factors the chosen organisation should consider.
LO 6.2 Using clear criteria establish the key external environmental factors facing the organisation.
LO 6.3 Critically appraise how these factors may impact on the business.

3. Using a range of analytical models, define and evaluate the models you think would be the most appropriate to formulate the right strategy for your business Range: 945 – 1,155
LO 2.1 Identify a range of relevant analytical models.
LO 2.2 Apply the identified range of analytical models to a specific business within the tourism and hospitality sector.
LO 2.3 Evaluate each of the chosen analytical models both in terms of their theoretical content and their applicability to the specified organisation within the tourism and hospitality sector.
LO 2.4 Critically evaluate organisational strategies.
LO 2.5 Propose and justify recommendations for future strategic development.

4. Looking at a range of corporate strategies, critically evaluate how your chosen strategy would work in an international context Range: 1,575 – 1,925
LO 1.1 Identify a range of definitions of corporate strategy.
LO 1.2 Explain and apply definitions of corporate strategy to a chosen organisation within the tourism and hospitality industry.
LO 1.3 Critically evaluate the chosen definitions of corporate strategy in the context of the chosen organisation.
LO 4.1 Evaluate and discuss the advantages and disadvantages of various approaches that organisations can take towards internationalisation.
LO 4.2 Propose and justify the most appropriate growth strategy for a specific organisation

5. Explain how effective portfolio management and resource allocation can play a key role in your business growth strategy Range: 1,260 – 1,540
LO 5.1 Explain portfolio management theory and the principle of resource allocation.
LO 5.2 Apply the theory of portfolio management and the principle of resource allocation to the chosen organisation.
LO 5.3 Critically assess the relevance of portfolio management and resource allocation to the chosen organisation.

6. Identify the challenges involved in managing a global workforce and explain how the organisational culture can help to manage and motivate staff based across the globe Range: 1,575 – 1,925

LO 3.1 Define, explain and assess the management of diverse individuals, groups and teams.
LO 3.2 Identify ways in which organisation culture can impact on strategy development and implementation.
LO 3.3 Evaluate the impact of organisational culture on strategic development and implementation within chosen tourism and hospitality organisations.

You have been asked by a hotel chain (of your choice) to develop a CSR and Risk Management strategy. The use of theory and supporting evidence is essential throughout the report. The strategy you develop must take into consideration the following considerations.

1. Introduction 945 – 1,155
LO1.2 Critically evaluate the differences between the public, private and voluntary sectors in tourism and hospitality.

2. A detailed overview of ethics and an evaluation of the key ethical considerations for the business you have selected, considering both management and marketing perspectives 945 – 1,155
LO1.1 Critically evaluate ethical concepts and issues and apply these to the tourism and hospitality industry.
LO 2.2 Provide a critical evaluation of ethical decision making and the adoption of ethical concepts such as Fairtrade.
LO 3.2 Discuss critically the ethical issues around tourism and hospitality research.
LO4.1 Critically evaluate ethical issues for tourism and hospitality marketing.
LO 4.2 Critically analyse contemporary ethical issues in tourism and hospitality.
LO 4.3 Critically evaluate business decision making in the context of ethics.

3. A detailed evaluation of the risks that the selected business may be exposed to and recommendations, underpinned by theory to manage and mitigate these risks 1,575 – 1,925
LO 2.3 Critically assess business risk management in a particular tourism and hospitality context.
LO5.1 Critically evaluate levels of influence and power amongst a wide range of stakeholders.

4. An in-depth and creative approach to CSR demonstrating ways in which the business can contribute operationally and strategically to the triple bottom line (financial, environmental and social sustainability). 1,260 – 1,540
LO1.3 Critically evaluate ethics in the context of sustainability and Corporate Social Responsibility.
LO5.2 Critically evaluate the notion of the Triple Bottom Line.

5. Proposed CSR and Risk Management Strategy 1,575 – 1,925
LO 2.1 Critically evaluate decision making at different levels of an organisation.
LO 3.1 Critically assess market research needs and appropriate data collection methods.
LO 3.3 Identify and propose appropriate methods of market research for tourism and hospitality.
LO5.3 Develop a critical awareness of the scope of business decision making to justify strategic plans.

After watching the video in your lecture, answer these questions:

How much does it cost to manage the American patient? How many of those costs are preventable? Reflect on the videos you watched and what stood out to you? Any ideas on how to solve these issues or where to begin?

Assignment brief

Different business entities have different financial needs but it is important that all ensure that they have a suitable mix of long, medium and short term finance if they are to survive.

You are required to:
i) Critically assess the above statement
(40 marks)

ii) Compare and contrast the sources of finance available to a newly created sole trader; a partnership and a well-established private limited company , and

(30 marks)

iii) What criteria do banks use when determining whether to lend to a newly formed private limited company?

(15 marks)

Which issues most affect health in your community, for better and worse: housing, jobs, income, transportation, racism, schools, social exclusion or civic engagement, land use and development�? How? (Try to find supporting evidence for your answer)

Assignment brief

Financial statements are prepared for a variety of users but it is often stated that shareholders are the most important users because the preparation of financial statements is geared to meeting their needs.

You are required to:
i) Discuss the reasons why financial statements are prepared with the needs of shareholders in mind and also outline the main shareholder needs
(40 marks)

ii) Who are the other main users of financial statements and what are their needs? Are these users less important than the shareholders?

Personal reflection

Examining all the hospitality sectors we have discussed, identify an area within the tourism industry where you may want to work and why?
From research, what are some of the characteristics of a global citizen?
Discuss how your role & responsibilities as a global citizen could be applied to your specific job?