Hypothesis: A new dating application can decrease the post breakup feelings. Storyline
1. People are always breaking up. Universal issue. Give some relevant statistics (not older than 8 years) worldwide on how many marriages end in divorce, and also how many relationships usually break up. (also NON married people) Give some relevant statistics on how many single parents are raising their kids, what they make, how happy they are, etc. please do sufficient research here for background information. (2-3 pages)
2. Why do I care? Why is it a problem of today’s society? Because after a breakup, people feel less happy (cite from Oxford happiness questionnaire article & see below theory of reasoned action), more lonely (cite from UCLA loneliness scale article and social identity theory *Haslam), and more depressed, anxious and stressed (cite from DAS scale article & chemical breakup article). (2-3 pages)
3. Why is it important to improve this situation? (Economy-people stop working as they are depressed, health –people cannot function and need medication, therapy, etc) (2-3 pages) They are sad, lonely, depressed anxious and stressed when they feel alone/without their partner. They lose a sense of self. They lose identity, feeling of belonging. If a woman was married to a successful man, she even loses her status. (ie)
4. Can I fix/improve this current situation? Yes, with this application
5. How? Current cures, helps, mediations, psychotherapy (all are one thing) vs. technology today and the dating app market! Describe Tinder, Happn and Lovoo dating apps’ purpose, what they achieve, how they work to get people distracted from their feelings. Why people get so into them. How it makes them feel. Use UPTODATE & RECENT articles to underline this (techchrunch, financial times, wall street journal, forbes & scholarly articles) (3-4pages)
6. What happens if this new dating app would change all of these negative feelings? What happens when you “decrease” the problem by finding something you love doing/engaging with others/finding another partner…what happens here (DAS sinks, loneliness sinks, happiness rises..). -→theory of reasoned action, people start doing things they love, so their attitude will change, they will become less depressed, anxious, stressed,….show empirical evidence/examples/etc. (3-4 pages)