Author: chris

Assignment 2: Case Study

Read the following case study:

The Chang family is an Asian-American family who lives in a small U.S. city. The family consists of Mrs. Chang, Mr. Chang, and two children—a boy and a girl—both who are in high school and both plan to attend college. Mrs. Chang is a marketing manager at the local savings bank. Her parents live in a retirement community 1,500 miles away, and she has no other relatives. Her husband has only one family member—his father—who is in a nursing home a few blocks away and is in the final stages of Alzheimer’s disease. Mr. Chang is an MBA and certified CPA who works as an independent accountant from his home office. The family is moderately wealthy and has few financial worries. Mrs. Chang reads fictional mysteries in her spare time and enjoys Hollywood gossip. Mr. Chang reads industry-related journals. Both children play sports, love television—especially MTV—like music, and are just beginning to date. Discuss the various reference groups impacting this family.

• • List and describe at least five different reference groups that influence the purchasing behavior of different members of this family.

 

• • Explain how marketers market to various consumers who have different needs, motivations, and reference groups.

 

• Explain which of the reference groups you believe is most important to this family and describe how a firm could best market its products and services to this family. Use specific examples to support your response.

Your report should be 4 to 5 pages in length, include at least three references, and be in correct AP

Assignment 2: Case Study

Read the following case study:

The Chang family is an Asian-American family who lives in a small U.S. city. The family consists of Mrs. Chang, Mr. Chang, and two children—a boy and a girl—both who are in high school and both plan to attend college. Mrs. Chang is a marketing manager at the local savings bank. Her parents live in a retirement community 1,500 miles away, and she has no other relatives. Her husband has only one family member—his father—who is in a nursing home a few blocks away and is in the final stages of Alzheimer’s disease. Mr. Chang is an MBA and certified CPA who works as an independent accountant from his home office. The family is moderately wealthy and has few financial worries. Mrs. Chang reads fictional mysteries in her spare time and enjoys Hollywood gossip. Mr. Chang reads industry-related journals. Both children play sports, love television—especially MTV—like music, and are just beginning to date. Discuss the various reference groups impacting this family.

• • List and describe at least five different reference groups that influence the purchasing behavior of different members of this family.

 

• • Explain how marketers market to various consumers who have different needs, motivations, and reference groups.

 

• Explain which of the reference groups you believe is most important to this family and describe how a firm could best market its products and services to this family. Use specific examples to support your response.

Your report should be 4 to 5 pages in length, include at least three references, and be in correct AP

rite a five- to seven-page financial statement analysis of a public company, formatted according to APA style as outlined in the Ashford Writing Center. In this analysis, you will discuss the financial health of this company with the ultimate goal of making a recommendation to other investors. Your paper should consist of the following sections: introduction, company overview, horizontal analysis, ratio analysis, final recommendation, and conclusions.  Your paper needs to include a minimum of two scholarly resources in addition to the textbook as references.

Here is a breakdown of the sections within the body of the assignment:

Company Overview

Provide a brief overview of your company (one to two paragraphs at most).   What industry is it in?   What are its main products or services?  Who are its competitors?

Horizontal Analysis of Income Statement and Balance Sheet

Prepare a three-year, horizontal analysis of the income statement and balance sheet of your selected company.  Discuss the importance and meaning of horizontal analysis.  Discuss both the positive and negative trends presented in your company.

Ratio Analysis

Calculate the current ratio, quick ratio, cash to current liabilities ratio, over a two-year period.   Discuss and interpret the ratios that you calculated.  Discuss potential liquidity issues based on your calculations of the current and quick ratios.  Are there any factors that could be erroneously influencing the results of the ratios?  Discuss liquidity issues of competitive companies within the same industry.

Recommendation

Based on your analysis, would you recommend an individual invest in this company?  What strengths do you see?  What risks do you see?  It is perfectly acceptable to state that you would recommend avoiding this company, as long as you provide support for your position.

The paper

• Must be five to seven double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center.
• Must include a separate title page with the following:
  • Title of paper
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must use at least two scholarly sources in addition to the course text.
• Must document all sources in APA style as outlined in the Ashford Writing Center.
• Must include a separate references page that is formatted according to APA style as outlined

rite a five- to seven-page financial statement analysis of a public company, formatted according to APA style as outlined in the Ashford Writing Center. In this analysis, you will discuss the financial health of this company with the ultimate goal of making a recommendation to other investors. Your paper should consist of the following sections: introduction, company overview, horizontal analysis, ratio analysis, final recommendation, and conclusions.  Your paper needs to include a minimum of two scholarly resources in addition to the textbook as references.

Here is a breakdown of the sections within the body of the assignment:

Company Overview

Provide a brief overview of your company (one to two paragraphs at most).   What industry is it in?   What are its main products or services?  Who are its competitors?

Horizontal Analysis of Income Statement and Balance Sheet

Prepare a three-year, horizontal analysis of the income statement and balance sheet of your selected company.  Discuss the importance and meaning of horizontal analysis.  Discuss both the positive and negative trends presented in your company.

Ratio Analysis

Calculate the current ratio, quick ratio, cash to current liabilities ratio, over a two-year period.   Discuss and interpret the ratios that you calculated.  Discuss potential liquidity issues based on your calculations of the current and quick ratios.  Are there any factors that could be erroneously influencing the results of the ratios?  Discuss liquidity issues of competitive companies within the same industry.

Recommendation

Based on your analysis, would you recommend an individual invest in this company?  What strengths do you see?  What risks do you see?  It is perfectly acceptable to state that you would recommend avoiding this company, as long as you provide support for your position.

The paper

• Must be five to seven double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center.
• Must include a separate title page with the following:
  • Title of paper
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must use at least two scholarly sources in addition to the course text.
• Must document all sources in APA style as outlined in the Ashford Writing Center.
• Must include a separate references page that is formatted according to APA style as outlined

structors, training on how to grade is within the Instructor Center.

Assignment 3: Persuasive Paper Part 1: A Problem Exists  

Due Week 5 and worth 150 points

Using your thesis statement and research, present the problem that needs to be addressed with your proposed solution. Note: Your solution, advantages, and challenges, will be in Parts 2 and 3.

Write a three to four (3-4) page paper in which you:

1. Provide an appropriate title and an interesting opening paragraph to appeal to your stated audience (appeal with logic, ethics, or emotion).
2. Include a defensible, relevant thesis statement in the first paragraph. (Revised from Assignment 2)
3. Describe the history and status of the issue and provide an overview of the problem(s) that need to be addressed. This should be one or two (1-2) paragraphs.
4. Explain the first problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.) and provide support for your claims. This should be one or two (1-2) paragraphs.
5. Explain the second problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.). and provide support for your claims. This should be one or two (1-2) paragraphs.
6. Explain the third problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.) and provide support for your claims. This should be one or two (1-2) paragraphs.
7. Provide a concluding paragraph that summarizes the stated problems and promises a solution.
8. Develop a coherently structured paper with an introduction, body, and conclusion.
9. Use effective transitional words, phrases, and sentences throughout the paper.
10. Support claims with at least three (3) quality, relevant references. Use credible, academic sources available through Strayer University’s Resource Center. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting guidelines:

• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

Note: Submit your assignment to the designated plagiarism program so that you can make revisions before submitting your paper to your professor.

The specific course learning outcomes associated with this assignment are:

• Recognize the elements and correct use of a thesis statement.
• Recognize the use of summary, paraphrasing, and quotation to communicate the main points of a text.
• Analyze the rhetorical strategies of ethos, pathos, logos in writing samples and for incorporation into essays or presentations.
• Prepare a research project that supports an argument with structure and format appropriate to the genre.
• Recognize how to organize ideas with transitional words, phrases, and sentences.
• Incorporate relevant, properly documented sources to substantiate ideas.
• Write clearly and concisely about selected topics using proper writing mechanics.
• Use technology and information resources to research selected issues for this course.

structors, training on how to grade is within the Instructor Center.

Assignment 3: Persuasive Paper Part 1: A Problem Exists  

Due Week 5 and worth 150 points

Using your thesis statement and research, present the problem that needs to be addressed with your proposed solution. Note: Your solution, advantages, and challenges, will be in Parts 2 and 3.

Write a three to four (3-4) page paper in which you:

1. Provide an appropriate title and an interesting opening paragraph to appeal to your stated audience (appeal with logic, ethics, or emotion).
2. Include a defensible, relevant thesis statement in the first paragraph. (Revised from Assignment 2)
3. Describe the history and status of the issue and provide an overview of the problem(s) that need to be addressed. This should be one or two (1-2) paragraphs.
4. Explain the first problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.) and provide support for your claims. This should be one or two (1-2) paragraphs.
5. Explain the second problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.). and provide support for your claims. This should be one or two (1-2) paragraphs.
6. Explain the third problem (economic, social, political, environmental, complexity, inequity, ethical/moral, etc.) and provide support for your claims. This should be one or two (1-2) paragraphs.
7. Provide a concluding paragraph that summarizes the stated problems and promises a solution.
8. Develop a coherently structured paper with an introduction, body, and conclusion.
9. Use effective transitional words, phrases, and sentences throughout the paper.
10. Support claims with at least three (3) quality, relevant references. Use credible, academic sources available through Strayer University’s Resource Center. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting guidelines:

• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

Note: Submit your assignment to the designated plagiarism program so that you can make revisions before submitting your paper to your professor.

The specific course learning outcomes associated with this assignment are:

• Recognize the elements and correct use of a thesis statement.
• Recognize the use of summary, paraphrasing, and quotation to communicate the main points of a text.
• Analyze the rhetorical strategies of ethos, pathos, logos in writing samples and for incorporation into essays or presentations.
• Prepare a research project that supports an argument with structure and format appropriate to the genre.
• Recognize how to organize ideas with transitional words, phrases, and sentences.
• Incorporate relevant, properly documented sources to substantiate ideas.
• Write clearly and concisely about selected topics using proper writing mechanics.
• Use technology and information resources to research selected issues for this course.

“Managed Care Contracting and Ratio Analysis”

• * From the scenario, interpret the operating indicators used to analyze the financial performance of the organization. Indicate specific ways in which this information will help management improve the performance of the organization. Provide support for your rationale.
• Assume that you are a hospital administrator, and one of your responsibilities is selecting financial ratios to be included on your management dashboard. Determine the two (2) most critical financial ratios for you to monitor at your facility, and indicate how each of these ratios would help you assess the current performance of your facility. Provide support for your rationale

Leadership has decided to create a new team, making you the manager.

Write a short speech, of 350 to 700 words, to give to your new team at your first team meeting.

Include the following:

• Explain the importance o
• Identify strategies for effective team communication
• f teamwork in the workplace.
• Identify strategies for effective team collaboration.

Include at least two references.

Format your paper consistent with APA guidelines.

his week, you have been studying three people who made key contributions to theories and understandings about how children develop and learn. What do these theories and understandings mean to people who work directly with children and families? How does this knowledge impact the philosophy that you will bring to your work?

Consider what you have learned this week about the work of Piaget, Vygotsky, and Erikson, as well as their perspectives on children, their insights related to child development, and their commitment to lifelong learning.

 

1. Summarize your thinking about children’s ability to learn and the relationship between learning and development.
2. Describe what you believe is the role adults play in fostering development and learning.
3. As a lifelong learner, identify any questions about children’s learning and development that you hope to learn the answer to as you proceed through this program.

Online Reading: Week 4 Online Reading (PDF)

To open this document, you will need the free Adobe® Reader® software.

a Word document, (500 words) essay style answer the following question:

Question:

• Assume that you are a manager of a public health agency. How would you develop and expand the informatics competencies of the staff at your agency? It may help to frame your response in terms of the specific issue, such as the importance of developing an organizational capacity to create ad hoc reports.
• Support your response with at least 2 academic sources outside the required materials for the course.

 

Demonstrates full understanding of the question and has accurately applied concepts learned in the course.

Provides in-depth answer with further elaboration. Critical thinking is evident throughout. Examples are used in the answer.

Writing is logically organized and tightly focused. Main ideas are clearly stated and supported with details. Information is on-topic.

No spelling or grammar mistakes. Formatting follows the current version of the Vancouver Style Guide.