Use leadership theory and concepts in the analysis and evaluation of leadership at Apple Inc.
This assignment requires you to critically evaluate the leadership of Apple Inc. A starting point might be to consider the leadership of the previous CEO Steve Jobs with reference to the literature on leadership. Steve Jobs’ leadership style was often praised – see a Harvard Business Review article of his leadership in this link (Steve Jobs). Your critique of Steve Jobs’ leadership will incorporate a regard for his strengths as a leader, but also criticisms with regard to his traits and behaviours, and reference to key leadership theories and perspectives.
You should read widely on theories of leadership, styles of leadership and critical leadership, and apply these critically to Steve Jobs. You should also incorporate a regard for the ethics of leadership. In critically evaluating leadership at Apple Inc you may want to compare his style with other leaders, including his successor as CEO at Apple Inc. Tim Cook.
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