Case 2: Cirque du Soleil (HW 1)
Answer the questions listed below. Be sure to write concisely and economically; use bullet points or numbers.
Apply complementary the Resource-based framework and the VRIO model in your analysis.
1. List ALL resources and capabilities possessed by Cirque du Soleil in the following table.
Criteria Tangible Resources
Intangible Resources
Capabilities
ALL resources List all resources List all resources List all capabilities
Valuable List only the V resources List only the V resources List only the V capabilities
Rare Choose only R resources of the V resources Choose only R resources of the V resources Choose only R capabilities of the V capabilities
Costly to imitate Choose only I resources of the R resources Choose only I resources of the R resources Choose only I capabilities of the R capabilities
Summarize the resources and capabilities contribute to Cirque’s competitive advantage.
2. What are Cirque ’s core competencies?
3. Summarize only the unique characteristics of the following practices of Cirque du Soleil to organize its resources:
I. Organizational structure – (a) functions, (b) authority for decision making, and (c) communication
II. Human Resource Management (HRM)
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